Masters PLUS+
What it is
A 12-month program combining industry-leading education, live accelerators and personalised mentorship.
Self-paced courses
Immediate access to every on-demand certificate.
Live accelerators
Four live programs across the year, drip-fed quarterly and led by Brad Lloyd.
12-month mentorship
One-on-one mentorship with Brad Lloyd or Kinnear Beatson.
Self-paced courses
A complete understanding of how elite football programs operate: recruiting, list strategy, leadership, culture and AFL systems.
Live accelerators
Delivered live by Brad Lloyd, with real industry context and direct access to a network of AFL professionals. Drip-fed once per quarter so the learning compounds.
Your mentors
Choose one of two senior mentors for your 12-month one-on-one journey.
Brad Lloyd
More than two decades inside the AFL. Player management, recruiting and list management at Fremantle, then seven years as General Manager of Football at Carlton. Now leads the Advisory and Education arms of Apogee Sports, working directly with senior leaders, boards and aspiring professionals across the industry.
Kinnear Beatson
35+ years in AFL recruitment, list strategy and talent identification. Senior roles across Carlton, Western Jets, Brisbane Bears/Lions (where he helped recruit the 2001-2003 premiership teams), Adelaide, and most notably the Sydney Swans as Head of Recruiting & List Strategy, where he played a central role in building the 2012 premiership side. Now works with the QBE Swans Academy and mentors the next generation of recruiting and list management professionals.
Exclusive features
Personal Mentorship
12 months 1:1 with Brad Lloyd or Kinnear Beatson.
Career Support
Practical help with positioning, applications, interviews and opportunities.
Group Connect Sessions
Small, invite-only sessions on executive thinking, leadership and industry insight.
Industry Network
Meaningful connections with people already working across the industry.
Priority Access
Early access and preferred pricing on future Apogee Sports programs.
Resume Review
Professional feedback on resume and cover letter.
Exclusive Merchandise
Apogee Sports merchandise reserved for Masters PLUS+ participants.
One Integrated Year
Every element designed to compound, not run in parallel.
What you'll walk away with
What 12 months in Masters PLUS+ gives you when you step back into the industry.
Investment & format
Flexible payment options: 6-month and 12-month payment plans. Employer-funded professional development supported.
Ready to take the next step?
Secure your place in the next intake, or get in touch if you'd like to talk it through first.